a brand from scratches

Stratta, design editions · 2013-2015

project 360º.


One of our dearest and most complete jobs was the creation of the Stratta brand. Poliuretanos Rivas counted on us to create a new furniture brand from scratch, from a material it had been working with for years with other companies, polyurothene foam.
An attractive challenge about applying our knowledge, working method, spirit and energy.


Design management.

Brand Strategy.

Product portfolio definition.

Brand management.

“orgatec 2014 was stratta’s first international fair.”

isalone, milan furniture fair 2015.

A long complex project in which we put the best of ourselves, with the aim of presenting it at the Salón Internazionale de Milano in 2015. Three years of blood, sweat, tears… and foam. A lot of foam.