For the first Stratta presentation at the Milan Fair we came up with a new promotional format prioritizing the use of each product, making it easy to understand where it fitted best: outdoors, in an office, or at home… Also, we influenced the original capacities and features of the materials used: soft, resistant, with ultraviolet impermeable protection.

Graphic design.

Illustration.

Print management.

“designed to be introduced at Milan 2015.”